Friday, November 27, 2009

BUSINESS PLAN PRESENTATION AND MODEL MAKING

Ever dreamt of being that mega-multi-billion dollar entrepreneur?

Well here’s your chance to be the “Bill Gates” of your company!

The Business Plan Presentation aims to test the participants’ entrepreneurial skills. The participants will be required to submit a business proposal based on any product that they would like to sell, ranging from pharmaceuticals and chemicals to cosmetics; the business plan should indicate very clearly the feasibility of their project, keeping in mind all the fine points of a typical business plan.

They will also have to prepare a presentation on the technical strategy, marketing techniques, break- even analysis, management aspects of their proposal and ways to convince bankers and investors.

RULES

1) Students can participate in groups of not more than three.

2) D. Pharm / B. Pharm. / B. Tech. Pharma. / M. Pharm. students with valid ID cards of their respective educational institutes are allowed to participate.

3) Every individual of the group has to pay the registration fees in order to participate in the competition. (Registration fees have to be paid compulsorily for abstracts to be considered.)

4) An abstract of the technical poster, not exceeding 1200 words, must be e-mailed to bpptechfest@gmail.com before midnight of 18th January 2011.

5) Only the participants who qualify in the preliminary elimination round based on judging of the abstract of the poster shall be eligible for the finals.

6) Intellectual Property Rights issues (if any) related to the project are to be mentioned.

7) The qualified candidates are required to bring along with them one soft copy (on a CD) and 2 hard copies of the business paper (maximum 20 pages) on the day of the event.

8) The decision of the judges and event head shall be treated as final and binding on all.

9) There is no limit to initial investment, but it should not be overtly exaggerated.

10) All 4 sections mentioned below are mandatory and parameters should be extensively covered.

11) Students will be given 10 minutes for setup and 12 minutes for the presentation, followed by a 10- minute round of answering questions from the judges.

12) The following equipment shall ordinarily be available for all oral presentations:

o Multimedia computer

o LCD projector Screen

All presentations must be in Microsoft PowerPoint 2003 or 2007 format only

GUIDELINES FOR PROJECT REPORT:
The Business Plan Presentation can be related to any field or business sector, provided the business is practically feasible.

The Executive Summary (abstract) is like a brief business plan. It must contain all the information contained in the business plan in short.

Given below are parameters that the participants could incorporate in the Executive Summary as well as the business plan.

1. Uniqueness of the idea

2. Understanding the market and analysis of the market

3. Identification of potential competitors

4. Marketing and sales strategy

5. Technical overview

6. Finance strategy

7. Administrative strategy

8. Backup strategy

9. Revenue and profit potential

10. Break- even analysis

In short the Executive summary must clearly focus on:

1. Technology strategy (only briefly, no details)

2. Marketing strategy

3. Management and administrative strategy

4. Finance strategy and break-even analysis

BUSINESS PLAN OUTLINE

The business plan must be broadly divided into 5 sections

1) Business Idea and product details:

-This section must outline your idea and clearly state whether it is an original innovation or a convenient modification of an old idea.

-It should describe your product/service and its salient features.

- Its advantages that would appeal to and benefit the customer.

- The disadvantage of the product/service must also be mentioned.

- A detailed account of the potential threats and competitors that your product / service can face. Mention particular aspects of your product/service such as safety, maintenance, handling, etc.

- A market overview is also expected.

2) Marketing Strategy:

-A clear idea of the targeted and potential customer-base for your product/service

- General strategies of distribution of product in the market

- A detailed analysis stating and justifying your type of marketing
e.g. aggressive marketing, etc.

- A detailed description justifying the extent of your marketing—whether you will use door to door marketing, give advertisements in magazines, newspapers, etc.

3) Management and Administrative Strategy:

- Compatibility of your product with the current demand supply situation

-Validity of your technical venture i.e. the time frame within which your technology could become obsolete

- A detailed account of the advantage of your product over your rival products and reasons that your business is a safe venture

- Ways through which confidentiality of your technology will be maintained. E.g. patenting your technology

- Exit strategy

- Administrative strategy (optional)

4) Finance Strategy and Break-even analysis:

- A brief description on product costing and how you have arrived at the cost for business transparency

- Mention the initial sum required for setup of your business

- Prepare an approximate estimate of the distribution of capital. Express this as a percentage of the initial investment required.

- A detailed description of how you intend to convince investors, bankers, etc.

- Predict a rough profit and loss pattern. Be absolutely realistic.

- Give clearly the break-even time of investment or loan taken.

- Supplement, wherever possible, your data with bar graphs, pie charts, and bar diagrams.

- If possible prepare a balance sheet of your first year of business. (A roughly balance sheet; this is not compulsory.)

5) Exit Strategy:

- Give an account of the contingency plan that can be used to exit the venture in the event of a failure of the product/service to minimize the risk.


MODEL MAKING


RULES

1) Students can participate in groups of not more than three (3).

2) D. Pharm / B. Pharm. / B. Tech. Pharma. / M. Pharm. students with valid ID cards of their respective educational institutes are allowed to participate.

3) Every individual of the group has to pay the registration fees in order to participate in the competition. (Registration fees have to be paid compulsorily for abstracts to be considered.)

4) An abstract of the technical poster, not exceeding 500 words, must be e-mailed with a clearly defined working image for evaluation to mmtechfest@gmail.com before midnight of 18th January 2011.

5) Only the participants who qualify in the preliminary elimination round based on judging of the abstract of the poster shall be eligible for the finals.

6) Battery/Dynamo is not allowed for use in making the working model. The model should be shown working manually.

7) Various materials can be used for making the model e.g. wood, steel, plastic, glass, rubber, cloth, Plaster of Paris, etc.

8) Guide name can be mentioned, but cannot be a part of the event and cannot be there during the event for the presentation.

9) Use of thermocol is strictly not allowed.

10) The model should be based on any particular part of the entire 4 year B. Pharm syllabus.

11) Candidates are requested to leave their models at the venue for the day for display during the festival.

12) The decision of the judges and event head shall be treated as final and binding on all.


GUIDELINES FOR SUBMISSION OF THE ABSTRACT

1. SUBJECT MATTER:

The abstract should cover all the topics that the participants intend to present.
The short listing of the papers will be done based on the abstracts received.
The abstract should not contain specific details of your paper but an overview that should give us an understanding of the level of your presentation as well as the depth of your research.

2. FORMAT OF ABSTRACT

The font of the abstract and the paper should be in the ‘Times New Roman’ or ‘Courier New’ font, of 11 font size only.
The participants’ names, college names, phone numbers & e-mail addresses should be mentioned at the beginning of your paper/abstract.

If you intend to submit more than one entry, then please send their abstracts on separate sheets. They will then be treated as separate entries.

The format of your abstract should be as follows:

Main Title

Sub Title (if any)

Authors along with your college(s) names:

1.

2.

3.

Abstract… (500 words maximum)

Key Words:

Bibliography:

(References)

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